Attract and retain valuable talent through the baby years.

85% of women leave full-time work within three years of having a child. That’s a huge loss of talent, leadership, and investment.

It doesn’t have to be this way.

The Business Case for supporting returning parents

Transitioning from maternity leave is a critical inflection point in women's careers. With little or no support from most organisations, this moment becomes a driver of attrition, disengagement, and career stagnation. The costs are real:

  • Replacement expenses of 6-9 months' salary per departing employee

  • Lost productivity during extended ramp-up periods for new hires

  • Diminished diversity in leadership pipelines

  • Negative impact on gender pay gap reporting

By partnering with Branch, you transform a potential point of attrition into an opportunity for engagement, retention, and accelerated development.

How Branch can acheive results for your business

  • Women supported through Branch find solidarity in shared experiences, turning seemingly insurmountable challenges into manageable hurdles. This perspective shift accelerates their path back to full productivity.

  • When organisations visibly invest in Branch, returning mothers feel genuinely seen and valued at a critical career moment. This recognition deepens their connection to your company and cultivates a culture where women feel they truly belong—creating positive ripple effects far beyond the individual.

  • Help women feel valued and understood to improve long-term retention. Replacement costs average 6-9 months' salary per departing employee (more for senior leaders). Retaining just one professional mother can save your organisation tens of thousands of pounds.

  • Keep talented women on track during this critical career transition. Providing support creates a more diverse and resilient leadership pipeline, strengthening your gender pay gap initiatives.

How it works for partner organisations:

  • 1. LAUNCH THE PARTNERSHIP

    We help you communicate your commitment across your organisation and create a seamless enrollment process for returning employees.

    We provide a bespoke sign-up page for your employees, a comprehensive launch communications pack, and a Line Manager Playbook to support returning team members. Partner+ and Enterprise clients also receive an optional launch event with Branch.

  • 2. BRANCH DELIVERS EXPERT SUPPORT

    Our coaches guide participants through structured workshops and peer coaching circles designed to rebuild confidence.

    The programme includes an in-person Transitions workshop in Central London, facilitated remote coaching circles, and ongoing peer support with community access. All activities take place during standard working hours to accommodate childcare arrangements.

  • 3. WE HELP YOU DEMONSTRATE RETURN ON INVESTMENT

    You receive comprehensive reporting on engagement, confidence levels, and productivity to showcase programme impact.

    This includes detailed participant feedback, both quantitative and qualitative measures, actionable insights for your organisation, and recommendations for continued improvement.

Women have joined our programme from 50+ organisations across a range of sectors, including:

Technology: Dunnhumby, Elvie, Expedia Group, Gocardless, Google, Matches Fashion, Money Super Market, Notion, Ovo Energy, Starling Bank, Seedrs, Salesloft, Uber, Workday

Professional Services: Edelman, Moore Kingston Smith, Russell Cooke, Schillings Communications, Thomson Reuters, Wework

Government & Public Sector: Artichoke Trust, CFA Institute, Citizens Advice, Department for Business & Trade, UK Statistics office, Foreign, Commonwealth and Development Office

Nora

“I felt very well supported by a great coach as well as the brilliant women in the group - sharing our ups and downs has been very empowering”

Sarah

“It has been amazing to be connected to other women in a similar position and have the opportunity to speak openly and honestly about the challenges we are facing”